In the sixth episode of Intercom on Product, co-founder Des Traynor and SVP of Product Paul Adams discuss the five inputs that guide us at Intercom; how to think about the relationship between inputs, outputs and outcomes; and how to frame projects as customer problems instead of business problems.
Growth 13 min read
For SaaS companies, deciding where you are on the price spectrum determines the sort of customers you plan to target, your route to market, and the most effective sales process.
Sales 10 min read
To succeed in a crowded and competitive market, salespeople need to lay their cards out on the table. Trust, not bluffs, is the currency of this new world of sales.
Product & Design 6 min read
Daniel Kahneman’s famous book ‘Thinking, Fast and Slow’ offers a useful metaphor for how product managers can navigate a wide range of different, competing tasks.
Sales 3 min read
Sales operations is one of the hardest, yet most crucial, functions for sales organizations to get right. Intercom’s Jeff Serlin joined the Predictable Revenue podcast to reflect on what he’s learned scaling sales ops globally.
Product & Design 28 min listen
Intercom’s Jonathan Colman chats to Louis Rosenfeld about his work at Rosenfeld Media, the future of Design Ops and how IA and UX experience can inform publishing and curating decisions.
Product & Design 24 min watch
There are a lot of mysteries, and misconceptions, surrounding content design. In this talk, Kelly O’Brien attempts to demystify the discipline.
Sales 3 min read
There are no silver bullets in sales, but there are actionable plays that high-growth companies use to scale their revenue. Stan Massueras, our Director of EMEA Sales, shares his top sales plays.
Product & Design 35 min listen
It’s hard to find a hotter product trend than the idea of turning your product into a platform. And it’s not without good reason: it’s a great way to tap into new audiences and expand your market share.
Marketing 4 min read
Intercom SVP of Marketing Shane Murphy-Reuter discusses his career path to date, the importance of consistency in messaging, how to navigate that journey upmarket, and how to instil change in a fast-moving, high-performing team.