Product & Design 10 min read
Killer user onboarding starts with a story
Want more people to adopt your product? Make sure you know what progress looks like in your user’s life, not…
Product & Design 10 min read
Want more people to adopt your product? Make sure you know what progress looks like in your user’s life, not…
Customer Engagement 5 min read
The definition of an “engaged user” varies from product to product, but it’s fundamental to the success of every product. Here are 4 approaches that will help you increase this crucial metric.
Product & Design 25 min listen
Entrepreneur, author and investor Scott Belsky calls this your product’s “first mile”, and he’s seen first hand what it takes…
Product & Design 33 min listen
When we kickstarted our podcast in Summer 2015, the job was to supplement this with a set of new, mostly…
Customer Engagement 4 min read
The question of what it takes to become an expert has occupied psychologists for decades. As user onboarding and customer…
Customer Engagement 6 min read
As your product evolves and changes over time, you’ll invest money and time in new features, big product launches and…
Customer Service 8 min read
We’re strong proponents of the idea that successful onboarding is about finding the common ground where both you and your…
Product & Design 6 min read
Even if your customer onboarding has a solid foundation and a proven thesis, it’s important to continually assess the contexts…
Product & Design 6 min read
As a product scales the customer onboarding experience inevitably increases in complexity. The different teams responsible for different parts of…