1.0The Intercom Bloghttps://www.intercom.com/blogDes Traynorhttps://www.intercom.com/blog/author/des/Picking a pricing strategy for your productrich600338<blockquote class="wp-embedded-content" data-secret="13vbik6nmO"><a href="https://www.intercom.com/blog/picking-your-pricing-model/">Picking a pricing strategy for your product</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.intercom.com/blog/picking-your-pricing-model/embed/#?secret=13vbik6nmO" width="600" height="338" title="“Picking a pricing strategy for your product” — The Intercom Blog" data-secret="13vbik6nmO" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://www.intercom.com/blog/wp-content/uploads/2017/04/Intercom-Pricing-Model-Logo.jpg1968932Sticking a $5/month price tag on your product might lead you to believe it is affordable for everyone. Far from it. Low pricing rules out lots of potential customers, in the same way serving $3 steaks in a restaurant actually restricts your clientele. Whether it's a SaaS app or a restaurant, you first understand what it takes to attract your target customer, and decide how much revenue you want to earn from them.