{"version":"1.0","provider_name":"The Intercom Blog","provider_url":"https:\/\/www.intercom.com\/blog","author_name":"Dee Reddy","author_url":"https:\/\/www.intercom.com\/blog\/author\/deereddy\/","title":"Beyond the hype: Practical advice on building a platform","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"EeLBZz6L60\"><a href=\"https:\/\/www.intercom.com\/blog\/podcasts\/beyond-the-hype-practical-advice-on-building-a-platform\/\">Beyond the hype: Practical advice on building a platform<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.intercom.com\/blog\/podcasts\/beyond-the-hype-practical-advice-on-building-a-platform\/embed\/#?secret=EeLBZz6L60\" width=\"600\" height=\"338\" title=\"&#8220;Beyond the hype: Practical advice on building a platform&#8221; &#8212; The Intercom Blog\" data-secret=\"EeLBZz6L60\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.intercom.com\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2019\/09\/Intercom_hero_source.jpg","thumbnail_width":3936,"thumbnail_height":1982,"description":"In this episode, we\u2019ve gathered some of the best minds in the business and explored their ideas on all things platform. We will explore how to build one and measure its success, supporting your developers and whether this route is even right for your company in the first place."}