In the past few years, companies have increasingly realized the value of personalization in acquiring and retaining customers.<\/p>\n
Adding a personal touch shows your visitors and customers that you care, making visitors more likely to become customers and customers more likely to become advocates for your brand.<\/p>\n
At Intercom, personalization is at the heart of our product \u2013 we help companies engage with their customers in a more personal way.<\/p>\n
Over the past month, we\u2019ve released brand-new features to help you provide a more personalized experience for your visitors, leads and customers, and we\u2019ve made it easy to do so even at scale. Our account-based marketing capabilities, custom chatbots and messaging features enable you to craft a best-in-class customer journey, whether you\u2019re in marketing, sales or support.<\/p>\n
Sales reps can now be notified via email, desktop, or mobile notification when leads from accounts they own revisit your website. This allows them to follow-up with customers at the perfect time<\/a> and know which accounts are actively evaluating your product. This is the latest addition to our set of account-based marketing features<\/a> to help you convert more of your target accounts into customers. Check it out:<\/p>\n