There are many ingredients involved in successfully building a great product, but fundamentally it all boils down to a series of decisions.<\/p>\n
And it’s the quality of those decisions \u2013 and the speed at which you can make them \u2013 that will dictate how fast you can bring value to customers and realize positive impact for your business. That can be said of most businesses, at any scale, but too often the hard job of thinking about how businesses make decisions goes unexamined, never mind improved upon.<\/p>\n
We\u2019ve recently unveiled a new \u201cproduct decision framework\u201d at Intercom, which will help us continue to scale along with our ambitions. Check out the deck outlining the new decision-making framework \u2013 it\u2019s still a work in progress created for internal use, but we thought sharing it more broadly would generate useful conversations and fresh insights. We hope you find it useful, no matter your industry or size.<\/p>\n