{"id":31540,"date":"2025-08-13T11:38:10","date_gmt":"2025-08-13T10:38:10","guid":{"rendered":"https:\/\/www.intercom.com\/blog\/?p=31540"},"modified":"2025-08-26T16:54:42","modified_gmt":"2025-08-26T15:54:42","slug":"the-blueprint-for-ai-in-support-didnt-exist-until-now","status":"publish","type":"post","link":"https:\/\/www.intercom.com\/blog\/the-blueprint-for-ai-in-support-didnt-exist-until-now\/","title":{"rendered":"The blueprint for AI in support didn\u2019t exist. Until now."},"content":{"rendered":"<p>Rolling out an AI Agent doesn\u2019t just change how your team works \u2013 it changes <em>who<\/em> your team is.<\/p>\n<p>That\u2019s something we learned firsthand. Before we launched <a href=\"http:\/\/fin.ai\">Fin<\/a> publicly, our Support team became its first alpha\/beta tester and we had to move fast. No roadmap. No step-by-step guide. Just a powerful new technology, and a steep learning curve.<\/p>\n<p>That experience is exactly what led us to create <a href=\"http:\/\/fin.ai\/blueprint\"><em>The AI Agent Blueprint<\/em><\/a> \u2013 a resource we wish we\u2019d had when we were starting out, and one we hope will give other support teams a clearer path forward.<\/p>\n<blockquote class=\"pullquote-style-four\">\n<p style=\"text-align: center;\">This post originally featured in our AI-first customer service newsletter,<br \/>\n<i data-stringify-type=\"italic\">The Ticket<\/i>.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">\ud83d\udc49 <a href=\"https:\/\/www.linkedin.com\/newsletters\/the-ticket-7158151857616355328\/\"><strong>Subscribe<\/strong><\/a> and join the 28K+ customer service professionals who receive industry news, tips, and career guidance directly on their LinkedIn feed.<\/p>\n<\/blockquote>\n<p>Looking back, I won\u2019t lie and say I was cool, calm, and confident about how to do this \u2013 I was nervous as hell. I had no idea how to implement an AI Agent and ensure it resulted in huge cost savings and stellar customer experiences.<\/p>\n<p>We had older machine learning technology available to us (shout out to our first-gen chatbot, Resolution Bot), but as a complex software business, we really only used it for basic FAQs. In all honesty, we still had a way to go \u2013 both in using automation more effectively and in making the chatbot experience actually enjoyable for our customers.<\/p>\n<p>So why the urgency?<\/p>\n<p>When ChatGPT burst onto the scene nearly three (!!) years ago, Intercom\u2019s Machine Learning team immediately spotted the opportunity and dived into building the world\u2019s first (<a href=\"https:\/\/fin.ai\/#performance\">and objectively best<\/a>) AI Customer Service Agent.<\/p>\n<p>Suddenly, we were being asked to pilot this brand new technology with real customers and go all in ASAP. Because we were selling this powerful new functionality, we had to use it ourselves and show it off in the best possible light so customers would want to use it too. #nopressure<\/p>\n<h2 id=\"no-playbook-just-a-lot-to-figure-out\">No playbook, just a lot to figure out<\/h2>\n<p>Nobody had done this before. There was no how-to guide. Just a lot of unanswered questions:<\/p>\n<ul>\n<li>How do we do a phased rollout, but scale very quickly?<\/li>\n<li>How do we QA Fin\u2019s responses and make continuous improvements?<\/li>\n<li>How will we produce and manage all the content Fin needs?<\/li>\n<li>What will we do about all the outdated content we already have?<\/li>\n<li>What are the success metrics now? Should they be different to original Support KPIs?<\/li>\n<li>Who\u2019s responsible for the success metrics? Who manages this newcomer to our team?<\/li>\n<\/ul>\n<p>It was daunting. We had to take a brand new technology, figure out how to use it, build a team around it, and move at breakneck speed to implement every new feature that rolled out. It was ambiguous, fast-moving, and a massive lift.<\/p>\n<p>But we got there and the results speak for themselves: Fin is now resolving over 75% of our inbound support volume.<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/eoghanmccabe_76-of-all-of-intercoms-customer-support-activity-7359668549847564289-9xS9?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAACMgVnQBnczivTyInllXLrvN-ufR9nZ1nfA\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2025\/08\/Involvement-and-resolution-rate.png\" \/><\/a><\/p>\n<h2 id=\"how-ai-reshaped-our-team-and-roles\">How AI reshaped our team and roles<\/h2>\n<p>That success led to real change for me and my team: new roles, new responsibilities, and new career paths. I now run a whole new function that didn\u2019t exist before: AI Support. We\u2019ve created new and elevated roles like Conversation Designers and Knowledge Managers. Fin hasn\u2019t just changed how we support customers \u2013 it\u2019s transformed the structure of our team and the trajectory of our careers.<\/p>\n<p>And now, we\u2019re helping our customers do the same.<\/p>\n<h2 id=\"helping-others-unlock-success-with-ai\">Helping others unlock success with AI<\/h2>\n<p>In all transparency, if I didn\u2019t work at the company building Fin, I might have waited to see if all this generative AI Agent hype blew over, or how others got on with it first before carefully planning to incorporate it later. I might have waited for some form of instructions \u2013 a blueprint for how to deploy and scale an AI Agent. I wish I had something like that when we got started, or even later when we had a solid foundation but needed to scale our AI strategy.<\/p>\n<p>How much less scary would it be to implement an AI Agent if something like that existed?<\/p>\n<p>Whether you\u2019re just getting started or already using AI in some way, we\u2019re a lot further down this AI road now, you shouldn\u2019t have to figure it all out alone.<\/p>\n<p>That\u2019s why we created <a href=\"http:\/\/fin.ai\/blueprint\"><em>The AI Agent Blueprint<\/em><\/a> \u2013 a practical map for launching and scaling AI in support. It brings together everything we\u2019ve learned from our own journey, and from working closely with our customers who are doing the same.<\/p>\n<hr \/>\n<p>\ud83d\udce9 <a href=\"https:\/\/www.linkedin.com\/newsletters\/the-ticket-7158151857616355328\/\"><strong>Subscribe to <em>The Ticket<\/em> here <\/strong><\/a>\u2013 a regular LinkedIn newsletter delivering key insights for customer service professionals in this time of mind-blowing change.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rolling out an AI Agent without a roadmap is tough. That\u2019s why we built The AI Agent Blueprint to help teams launch and scale AI with impact.<\/p>\n","protected":false},"author":219,"featured_media":31465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"category":[3,25428],"tags":[25439,25296],"coauthors":[482],"class_list":["post-31540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-support","category-the-ticket","tag-the-ai-agent-blueprint","tag-the-ticket"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The blueprint for AI in support didn\u2019t exist. Until now. - The Intercom Blog<\/title>\n<meta name=\"description\" content=\"Rolling out an AI Agent without a roadmap is tough. 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