{"id":31871,"date":"2026-03-12T17:53:40","date_gmt":"2026-03-12T17:53:40","guid":{"rendered":"https:\/\/www.intercom.com\/blog\/?p=31871"},"modified":"2026-03-12T17:53:40","modified_gmt":"2026-03-12T17:53:40","slug":"from-resolutions-to-outcomes-evolving-how-fin-delivers-value","status":"publish","type":"post","link":"https:\/\/www.intercom.com\/blog\/from-resolutions-to-outcomes-evolving-how-fin-delivers-value\/","title":{"rendered":"From resolutions to outcomes: Evolving how Fin delivers value"},"content":{"rendered":"<p>When we shared our perspective on <a href=\"https:\/\/www.growthunhinged.com\/p\/intercoms-bet-on-ai\">pricing AI Agents<\/a> in 2023, we made a simple argument: if AI is going to earn trust, pricing has to be aligned with value.<\/p>\n<p>At the time for Fin, that value was clear. You pay when the AI resolves a customer\u2019s problem. If it doesn\u2019t, you don\u2019t. That\u2019s fair, easy to understand, and grounded in results, not activity. We were the first to introduce this pricing model because we <a href=\"https:\/\/www.intercom.com\/blog\/pricing-ai-agents\/\">believed<\/a> that pricing and value should be inherently linked.<\/p>\n<p>That belief hasn\u2019t changed, it\u2019s grown stronger over time. What\u2019s changed is what Fin can do.<\/p>\n<h2 id=\"resolutions-were-the-right-place-to-start\">Resolutions were the right place to start<\/h2>\n<p>Historically, we measured value based on whether Fin fully resolved a conversation on its own. These are known as resolutions and they gave support teams a clear way to measure ROI, easily comparing the cost of AI versus human support. They also aligned our incentives with our customers, as our revenue was directly tied to Fin\u2019s performance.<\/p>\n<p>That clarity worked. Today, more than 7,000 teams use Fin. Our average resolution rate across customers has increased every month and now stands at 67%, even as Fin increasingly handles more complex queries. That progress came from building an Agent that could take on harder problems and still deliver.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Fin-resolution-rates.png\" alt=\"Chart showing Fin's average resolution rate increasing 1% every month.\" width=\"1237\" height=\"516\" \/><\/p>\n<p>But as Fin got more powerful, \u201csuccess\u201d stopped being binary.<\/p>\n<h2 id=\"as-fin-evolved-the-definition-of-success-expanded\">As Fin evolved, the definition of success expanded<\/h2>\n<p>Over the last couple of years, we invested heavily to ensure Fin could handle the most complex parts of support. As Fin\u2019s capabilities expanded, customers began pushing what Fin can do for them by deploying Fin deeper into their workflows to handle the toughest queries.<\/p>\n<p>In some cases, this required Fin to work in tandem with a human agent because that\u2019s what customer policies and oversight needs dictated. Subscription changes, transaction disputes, billing issues, and other multi-step support scenarios can often require Fin to gather context, read and write to external systems, and execute actions before handing off to a human agent for confirmation.<\/p>\n<p>Fin is still doing what it was configured for \u2013 intentionally handing off after doing more of the heavy lifting, saving valuable time for support teams and overall time to serve for their customers. But our pricing metric only recognized value when the conversation ended in a full \u201cAI resolution\u201d (i.e. a human was never involved).<\/p>\n<h2 id=\"outcomes-reflect-how-customers-define-value-today\">Outcomes reflect how customers define value today<\/h2>\n<p>That\u2019s why we\u2019re evolving Fin\u2019s pricing metric from resolutions to outcomes.<\/p>\n<p>An outcome represents when Fin successfully completes the action it was configured to perform, as part of a conversation. Resolutions are still one type of outcome Fin can deliver, where it handles the issue end-to-end. Another type of outcome can be a Procedure where Fin gathers context, takes action, and hands the conversation off when that\u2019s what customers configured it to do.<\/p>\n<p>Increasing end-to-end AI resolutions is still a core component of scaling Agents, but they are no longer the only measure of Fin&#8217;s success and utility. Especially as Fin takes on more complex work. Moving to outcomes recognizes that solving a customer problem with full automation isn\u2019t always appropriate. It\u2019s about getting to the right result, safely, and efficiently.<\/p>\n<h2 id=\"more-control-for-teams-a-stronger-foundation-for-the-future\">More control for teams, a stronger foundation for the future<\/h2>\n<p>As Fin\u2019s capabilities expand, teams should feel empowered to use it in more nuanced, collaborative work. Outcomes support that by allowing customers to design workflows that meet compliance requirements and include a human agent when necessary.<\/p>\n<p>Fin is becoming even more powerful at handling complex, multi-step support queries. With outcomes, we can support that growth without constantly reinventing how value is measured. And this change gives us a strong pricing foundation that can scale as Fin continues to grow and take on more roles beyond service. This aligns with <a href=\"https:\/\/fin.ai\/customer-agent\">our vision<\/a> of Fin becoming a \u201cCustomer Agent,\u201d capable of handling the entire customer experience.<\/p>\n<h2 id=\"what-this-means-for-pricing\">What this means for pricing<\/h2>\n<p>An outcome will be counted when Fin successfully completes an action it was configured to perform, as part of a conversation.<\/p>\n<p>The pricing model stays simple and the definition of value becomes more accurate.<\/p>\n<h2 id=\"doubling-down-on-outcome-based-pricing\">Doubling down on outcome-based pricing<\/h2>\n<p>When we first <a href=\"https:\/\/www.intercom.com\/blog\/pricing-ai-agents\/\">wrote about outcome-based pricing<\/a>, we said that trust is the currency of AI. That\u2019s still true.<\/p>\n<p>Pricing has to feel fair, it has to be predictable, and it has to stay competitive. Evolving from resolutions to outcomes isn\u2019t a departure from that belief.<\/p>\n<p>Fin has grown more powerful because customers asked more of it. Outcomes are how we reflect that progress honestly, while staying true to the same principles that guided us from the start.<\/p>\n<p>And as Fin continues to get stronger, we\u2019ll keep holding ourselves to the same standard: price based on the value delivered.<\/p>\n<p><a href=\"https:\/\/app.intercom.com\/admins\/sign_up\/email?utm_content=post&amp;utm_medium=blog&amp;utm_source=Intercom\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-31875\" src=\"https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3.png\" alt=\"Get started with the #1 Agent today. Start a free trial. \" width=\"2247\" height=\"839\" srcset=\"https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3.png 2247w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-300x112.png 300w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-700x261.png 700w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-768x287.png 768w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-1536x574.png 1536w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-2048x765.png 2048w, https:\/\/www.intercom.com\/blog\/wp-content\/uploads\/2026\/03\/Group-3-1320x493.png 1320w\" sizes=\"auto, (max-width: 2247px) 100vw, 2247px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Resolutions were the right place to start. But as Fin got more powerful, success stopped being binary.<\/p>\n","protected":false},"author":7,"featured_media":31880,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"category":[3,4],"tags":[604,73],"coauthors":[370],"class_list":["post-31871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-support","category-news","tag-ai","tag-pricing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From resolutions to outcomes: Evolving how Fin delivers value - The Intercom Blog<\/title>\n<meta name=\"description\" content=\"As Fin handles more complex work, the definition of success expands. 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