CX for Growth: Deepening your customer relationships by enabling customers to become your investors
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CX for Growth: Deepening your customer relationships by enabling customers to become your investors
Establishing a strong customer community is the cornerstone of growth strategies for so many successful startups. Creating a community that your members habitually continue to support and feel connected with is challenging. We were struck by the idea of enabling your customers to become your investors to make them a vested part of your startup’s success.
Mercury & Wefunder have done exactly this in recent months, raising nearly five million dollars from Mercury’s community via the Wefunder platform. There are many elements to creating a community and a neat one to explore is community funding. We will be joined by Lucia Qian, Head of Business Operations at Mercury; Jonny Price, VP of Fundraising at Wefunder & Pedro Muller, Startup Innovation at Intercom. You’ll hear from our guests about:
How Mercury raised a community round on Wefunder
Ways to unlock a valuable source of both investment and customers for your startup
Where community funding is going to develop in 2022
Intercom’s Cx for Growth webinar series is designed for startups covering topics for CX and growth. Casual interview style to hear guests’ insights and ask your questions. Grab your coffee and join us!
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