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Drive people towards a common goal by sending each person the perfect series of email, in-app, and push messages based on their unique behavior.

Nurture leads
Onboard users
Upsell customers
Re-engage users

Why it's better

The old way

Existing tools are fundamentally broken

Marketers today are forced to create complex decision trees to account for the many different actions people can take, and orders they can be taken in. It’s a mess.

The new way

Let Intercom decide what to send and when

Just create your messages and define the rules that trigger them. Intercom will take care of the rest.

Pssst...
Hover over each message to see why it was sent and its goal
Tom
• Started Trial
• Motivated & engaged
• Needs little encouragement
Welcome Message
Channel
Mobile in-app
Trigger
First log in
Message Goal
Invite a teammate
Create a project #1
Channel
Web in-ap
Trigger
No projects
Message Goal
Create a project
Project limit reached
Channel
Web in-ap
Trigger
Project limit reached
Message Goal
Sign up for paid account
Jerry
• Started Trial
• Slow & unengaged
• Needs lots of encouragement
Welcome Message
Channel
Web in-ap
Trigger
First log in
Message Goal
Invite a teammate
Invite teammates
Channel
Email
Trigger
No teammates
Message Goal
Invite a teammate
Create a project #1
Channel
Mobile in-app
Trigger
No projects
Message Goal
Create a project
Create a project #2
Channel
Push message
Trigger
No projects, mobile in-app not seen
Message Goal
Create a project
Tips and tricks
Channel
Web in-ap
Trigger
Only has 1 project
Message Goal
Create a second project
Trial has ended
Channel
Email
Trigger
0 days remaining in trial
Message Goal
Sign up for paid account
Discount offer
Channel
Email
Trigger
Trial ended 5 days ago
Message Goal
Sign up for paid account
Anne
• Started Trial
• Interested but uncertain
• Needs some encouragement
Welcome Message
Channel
Mobile in-app
Trigger
First log in
Message Goal
Invite a teammate
Create a project #1
Channel
Mobile in-app
Trigger
No projects
Message Goal
Create a project
Create a project #2
Channel
Push message
Trigger
Still no projects, previous message not opened
Message Goal
Create a project
Teammate limit reached
Channel
Web in-ap
Trigger
Teammate limit reached
Message Goal
Sign up for paid account
Campaigns allow us to better create and visualize a series of targeted messages that help people achieve various important outcomes inside of DocSend.
Ari Klein, DocSend
Ari klein
Campaigns ensure each user in our onboarding funnel receives the right messages, at the right times.
Jose Cayasso, Slidebean
Jose cayasso

How it works

Create

Set the goal for your campaign and who should enter it

Campaign goal

Use attributes and events to measure the performance of your campaign.

Entry & exit rules

Decide who enters your campaign and when they should be removed.

Compose

Create beautiful messages with speed, confidence, and ease

Email In-app Push

Personalize

Address people by name, reference actions they’ve taken, and more.

Format

Embed images, buttons, and format text.

Preview

See how your message will look just as your customers will.

Personalize

Address people by name, reference actions they’ve taken, and more.

Format

Embed images, buttons, and format text.

Preview

See how your message will look just as your customers will.

Personalize

Address people by name, reference actions they’ve taken, and more.

Preview

See how your message will look just as your customers will.

Trigger

Define rules that decide when each message should send

Behavior
Trigger based on actions people take in your product
Message engagement
Trigger based on the outcome of other messages, like opens & clicks
Time
Trigger based on time that’s passed since an event

Arrange

Ensure the best message is always sent

Smart Campaigns work out what messages to send each person, and when, so you don’t have to
Prioritize Follow Up Measure
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Rank by importance

If someone matches the rules to more than one message, the one that’s higher will be sent.

Ensure action is taken

Send additional messages to people who fail to take specific actions.

Track message performanc

Message Goals show you how effective each message is in getting people to take specific actions.

More Features

Everything you need to create the perfect campaign.

Custom templates

Custom email templates

Control the look of your emails with custom templates.

A b testing

A/B Testing

Optimize conversion by testing different messages types and content.

Delivery windows

Delivery Windows

Schedule emails to send only on specific days between certain hours.

Spam safeguard

Spam Safeguards

Avoid over-messaging people by adding a delay between messages.