Startup Partner Program

Learn more about Intercom's VC-backed startups program.

Beth-Ann Sher avatar
Written by Beth-Ann Sher
Updated over a week ago

What is Intercom’s Startup Partner Program?

Intercom's Startup Partner Program is an exclusive startup program available through affiliation with startup partners (VC/Accelerator/Bank/Community) aimed at helping eligible startups gain access to Intercom at a discounted rate. Our goal is to help startups grow with us by offering incremental pricing discounts. This allows startups the time they need to scale up while enjoying the full range of Intercom features

What features are included?

You will be on the Advanced plan. Here’s a quick breakdown of what's included in your monthly plan price:


Startup Partner Program pricing

In the first year, you'll get this plan for free from the original list price of $693. In the second year, you’ll receive 50% off, followed by a 25% discount in the third year.

Some usage-based charges still apply for Fin, SMS, WhatsApp, and Phone which are charged at list price. See details below.

Breakdown of monthly pricing for your plan

Year 1

Year 2

Year 3

Full seats

6

6

6

Price per seat

$99

$99

$99

Proactive Support Plus

$99

$99

$99

Total monthly list price

$693

$693

$693

Discount

100%

50%

25%

Total monthly price after discount

$0

$347

$520

You may add more seats to your plan if you wish. Additional seats will be discounted at the same rate as the overall discount in that year (100% year one, 50% year two, 25% year three).

Breakdown of pricing for usage-based channels

The Startup Partner Program discount also applies to usage-based channels with the exception of Fin AI Agent resolutions, SMS, WhatsApp, and Phone which are charged at list price.

Usage-based channel

Discount applied

Email

All Bulk Email Sent prices will be discounted at the same rate as the overall discount in that year (100% year one, 50% year two, 25% year three).

Messages Sent

All Messages Sent prices will be discounted at the same rate as the overall discount in that year (100% year one, 50% year two, 25% year three).

Fin AI Agent

10 Fin AI Agent resolutions per month are included. Additional Fin AI Agent resolutions will be charged at list price ($0.99 per resolution).

SMS

SMS Segments can be used but no discount will be applied, they will be charged at list price.

WhatsApp

Bulk WhatsApp Sent and Inbound WhatsApp Conversations are available but no discount will be applied, they will be charged at list price.

Phone

Phone is available but no discount will be applied, calls will be charged at list price.

What features are not included?

Any features from our Expert plan & Regional Data Hosting are not available for the Startup Partner Program.

If you find the costs are too high in year two and beyond, you can always move to our Essential plan starting at $39/month for 1 seat.


Application process

Eligibility criteria

  • Early stage: Startups in their Series A, Seed, and Pre-See stages of funding are eligible

  • Small company: Qualifying startups should have fewer than 25 employees

  • New customer: The startup must currently not be an Intercom customer

To grow your startup with Intercom’s Startup Partner Program, apply here.

Some applications can be automatically approved and others go to review, the approval process typically takes 1 to 2 business days. If you're approved, you'll be notified via email. It's important to provide accurate information for our team to approve your application.


Additional benefits

Early Stage Academy

Here you'll find practical tips and best practice advice on topics like:

  • Setting up Intercom

  • Automating customer queries using Fin, an AI agent.

  • Tips for running an effective support program, whether you're an experienced hand or brand new

Access to Early Stage Academy is included in your plan to enable you and your team to get the most from Intercom.

Intercom’s Startups Dealbook

The Dealbook is a collection of over $100k worth of deals & discounts from our favorite startup solutions to help our customers grow even faster. We’ve collated exclusive deals from AWS, Notion, Hubspot, Stripe, Mercury, Segment, Brex & more.


FAQs

What happens if I'm not accepted to the program?

If you don't meet the eligibility criteria for Intercom's Startup Partner Program, we have plans available here for all businesses, or you can chat to our Sales team.

What happens in year two?

You can move to the second year of the Startup Partner Program with the 50% year two discount applied, or downgrade to an Essential plan at list price, or work with the Sales team on an annual plan.

What happens in year three?

You can move to the third year of the Startup Partner Program with the 25% year three discount applied, or downgrade to an Essential plan at list price, or work with the Sales team on an annual plan.

What happens at the end of the program?

At the end of year three you'll graduate from the Startup Partner Program onto one of our plans at list price. 30 days out from your graduation date we will share options. You can choose a different plan if that suits your needs better, or work with the Sales team on an annual plan.

How do I restart my trial?

If you need to restart your trial or request a refund, please contact Customer Support via the Messenger for assistance.

I’ve started a trial with Intercom, can I still join the program?

Yes, if you've already started an Intercom trial and you meet the Startup Partner Program eligibility criteria you can still apply here.

Can a company have more than one workspace on the program?

No, the program is only for new customers, a company can only have one workspace with an Startup Partner Program program subscription.

Can I join the program a second time?

The Startup Program is a one-time opportunity for each startup.

Is this a monthly subscription or annual contract?

This is a monthly subscription, you can cancel at any time from your workspace Billing. If you would prefer to explore annual contracts, please reach out to our Sales team in the Messenger.

Can we change this subscription at any time?

Yes, this is a monthly subscription, you can cancel or upgrade at any time from your workspace Billing. If you would prefer to explore annual contracts, please reach out to our Sales team in the Messenger.

What happens to my data if I cancel my subscription?

To grow your startup with Intercom’s Startup Partner Program, apply here.


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