Best practices to attract and engage discerning consumers
Meagen Eisenberg, CMO at MongoDB, discusses the most important hires every marketing team needs, what B2B marketers can learn from the consumer world, and the must have marketing technologies for your business.
Growth 11 min read
Growth is good, but growth at any cost is very, very bad. The best marketers in the world help their…
Marketing 1 min watch
Our new Google Analytics app enables you to measure the impact of the Intercom Messenger on your website conversion rates. See how it works.
Marketing 6 min read
Our customers are already seeing value from implementing Custom Bots on their website by personally engaging new visitors with video, automatically qualifying leads and nurturing new trial users to paid plans.
Product & Design 4 min read
A clichéd piece of advice is to ignore your competitors. It’s universally agreed on, yet ask any founder how their competitors are doing and you’ll see it’s almost universally ignored.
Marketing 7 min read
Building a strong brand doesn’t happen overnight. It requires working consciously on the three pillars that constitute a brand: values, voice, and visual identity.
