When it comes to customer questions, some are straightforward to answer and best resolved over chat. But others can be more complex, requiring more time to resolve, or input from other teams. That’s where tickets comes in.
Intercom’s tickets are optimized for team collaboration and real-time customer updates, so your team can resolve any type of complex query more efficiently.
Intercom Inbox contains two types of objects:
Conversations | For simple queries that can be handled quickly and involve minimal collaboration e.g. “How do I delete tags?” |
Tickets | For complex async queries that take time to resolve, requiring investigation, multiple steps, or collaboration e.g. “My bill is incorrect, please issue a refund.” |
Ticket categories
Complex queries are not all the same. They can come in different shapes and size, and require a different process and toolkit. That’s why we offer three distinct ticket categories, each uniquely optimized for the top use cases for complex queries:
| Customer tickets | Back-office tickets | Tracker tickets |
When to use it? | To capture and track long-running queries while keeping your customer up to date. | Create a linked ticket from a conversation to collaborate with back-office teams. | Streamline problems impacting many customers with a single ticket. |
Example |
|
|
|
How to create it | Customers submit a ticket in a bot flow or your product.
Convert a conversation to ticket in the Inbox.
Create tickets on behalf of customers in the Inbox. | Create a Back-office ticket from within a conversation.
Create standalone tickets to get help that is not related to a conversation. | Create a Tracker ticket for a new issue.
Link to existing Tracker ticket from within a conversation. |
Benefits | Collect customer info upfront to reduce back and forth.
Allow customers to track progress with real-time customer updates.
Customers can create tickets without starting a conversation.
Accurately report on long-running queries using more expressive states. | Assign a separate ticket to back-office teams and eliminate tool switching.
Conversations, notes, and customer data are always accessible from the ticket so front- and back-office teams never lose context. | Manage all conversations related to an issue from a single source of truth.
Save time and keep customers up to date by broadcasting updates to all impacted customers. |
Useful help articles |
|
|
|
Customer tickets
When your team needs more time to work on issues, use Customer tickets to capture, track and automatically share progress with the customer.
We make this easy with:
Convert conversations to tickets - Convert a conversation to a ticket with just one click.
Ticket forms - Collect comprehensive information upfront by automatically sending ticket forms to customers through a conversation, Workflow, or directly in your product.
Customer status updates - Keep customers up to date with automated status updates through the Messenger and via email.
Back-office tickets
When a Support rep needs to work with back-office teams to resolve an issue, create a linked Back-office ticket from a conversation for seamless collaboration.
We make this easy with:
Clear ownership - Clearly define responsibilities between front and back-office teams with a ticket that can be managed separately from the customer conversation.
Context for back-office team - All Back-office tickets are linked to conversations so back-office teams never lose customer context.
Front-office teams kept in the loop - Internal notes and status changes in the Back-office ticket are cross-posted to the customer conversation.
Tracker tickets
Streamline problems impacting many customers, such as bugs, service interruptions, and feature requests.
We make this easy with:
Single source-of-truth - Link all related conversations or Customer tickets to a Tracker ticket to create one single source-of-truth for your team to manage.
Collaboration - Easily work with other internal teams to ensure that updates are shared in one place.
Broadcast customer updates - Send mass updates to all impacted customers to save time and keep customers up to date in the Messenger and via email.
Get started
Before you can create tickets in the Inbox, you first need to create the ticket types you want to use. A ticket type defines the data fields to be captured in the ticket and its category.
Ticket types can be set up from Settings > Inbox > Tickets.
Multibrand tickets
Tickets can be created with a brand and it's also possible to update the brand after the ticket creation. You can create all three types of tickets with a brand.
Updating the brand of customer tickets can be done from the conversation attributes section of the right hand side bar. 👇
The brand of back office tickets and tracker tickets can be updated from the ticket itself. 👇
Multibrand tickets is only available to customers who have access to the Multibrand feature.
Need more help? Get support from our Community Forum
Find answers and get help from Intercom Support and Community Experts