If you use Articles to educate your customers, you can proactively share the right article, with the right customer, at the right time using chat or post messages, Custom Bots, and Resolution Bot. You can also show specific articles to users or visitors in your Messenger home and share them in conversations

Sharing articles with the Article Inserter app is perfect for:

Send targeted articles in messages

To add an article to a message, just click the plus sign when composing your message content:

Note: You’ll need Messages and Articles to proactively share articles in messages. You can use the Article Inserter app in one-off messages, and ongoing messages. It's not available for email messages.

Then, select ‘Insert app’:

Next, choose the Article Inserter app: 

Then, search your Help Center and select an article:

If you support multiple languages in your Help Center, select which version of the article you’d like to send:

Once you’ve chosen an article, it’ll appear as a card in your message: 

Your visitors or users can read the article without leaving the Messenger, so they stay in the right context:

If the article you send exists in different languages, your customers can switch to the language of their choice:

Note: A multilingual Help Center is only available on certain Intercom plans. See our plans and pricing here.

Send articles with Resolution Bot, or as a follow up action in Custom Bots

Add an article to an answer

If you use Resolution Bot to answer frequently asked questions, it’s a good idea to include articles your customers can read for more in-depth information. 

After creating your answer, select ‘Insert an app’: 

Choose the Article Inserter app:

Then, search for, and select the article you’d like to include:

Follow up a Custom Bot with an article

If you use Custom Bots to proactively support your users, you can easily share help articles and give customers all the information they need.

At the end of a Custom Bot path, under ‘Follow up actions’, click ‘+ Add action’, then select ‘Send an app’:

Choose the Article Inserter app, then, search for and select the article you’d like to include:

Show a specific article on your Messenger home

You can also use the Article Inserter app to show a specific article on your Messenger home.

Just go to ‘Add Messenger home apps’ in your Messenger settings.

Choose if you want to customize your Messenger home for visitors or users. Then, click ‘Add an app’:

And complete the same steps as above:

  • Select the Article Inserter app from the list.

  • Search for and select the article you’d like to add.

  • If you’ve translated your articles into multiple languages, select which version of the article.

  • Once you've chosen an article, click ‘Save and set live’ to make it live.

Now, users or visitors will be able to see and read the article directly in your Messenger home:

What’s next?

Here are more ways to better engage your users with Messenger apps:

💡 Tip

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