Learning Center

Your one-stop destination for educational resources, expert webinars, community discussions, and more.

Educational resources

Community forum

Meet other users and get the most out of Intercom

Community forum

Help center

Learn how to install, set up, and use Intercom

Help center

Academy

Master Intercom with deep-dive courses

Academy

Webinars

Hear insights and best practices from industry experts

Webinars

Blog

Get thought leadership and news about customer service, marketing, product, and more

Blog

Why choose Intercom

6 reasons why Intercom is the best choice for customer service

Why choose Intercom

All stories

How to Create a Customer Success Journey Map

December 1, 2023

A customer success journey map reveals where customers get stuck — and where they expand. Follow this step-by-step process to build yours.

Automated Email Responses: Best Practices for Customer Service

December 1, 2023

It’s time for automation. Learn when to write automated email responses for customer service, the best examples, and how to create them.

How to Build a Customer Success Strategy

December 1, 2023

Learn what is, why is it important and how to best present a customer success strategy + pillars and examples.

Customer Intimacy and How to Build It

December 1, 2023

Customer intimacy isn't just about being friendly — it's a competitive strategy. Learn what it really means and how you can build deeper relationships.

14 Best Customer Success Tools and Platforms (2026)

November 24, 2023

Looking for the best customer success tools? We compared 15 platforms across onboarding, health scoring, and retention — here's what stood out.

Support Automation: Benefits, Examples, and How to Implement

November 24, 2023

Support automation helps teams handle more volume without adding headcount. See real examples, key benefits, and a step-by-step implementation plan.

Self-Service Automation: Why It Matters for CX

November 24, 2023

Self-service automation gives customers instant answers without waiting for an agent. Learn how it works, what to automate, and where to draw the line.

Workflow Automation: How to Get Started

November 24, 2023

Workflow automation eliminates the manual busywork slowing your team down. See what it is, how it works, and how to implement it step by step.

Ticket Escalation: What It Is + 8 Best Practices to Manage It

November 17, 2023

Poor ticket escalation frustrates customers and burns out agents. These 8 best practices help you route issues faster without dropping the ball.

AI for Customer Support: A Complete Guide

November 16, 2023

Ready to adopt AI customer support but not sure where to begin? This guide covers what to prioritize, what to avoid, and how to measure success.

Building a Knowledge Base: A Step-by-Step Guide

November 10, 2023

Find out what building a knowledge base entails, including its definition, importance, and key components + a tutorial with examples.

What Is Conversational AI? Use Cases, Examples + Benefits

November 5, 2023

What is conversational AI and how does it actually work? Learn the key technologies behind it, real examples, and where it's headed next.

10 Key Elements of Customer Service That Drive CX

November 5, 2023

What are the key elements of excellent customer service? Personalization, omnichannel support, automation tools, and many more strategies for success.

Customer Engagement Automation Guide

November 5, 2023

Customer engagement automation lets you reach the right person at the right moment — without manual work. See the strategies and tools that make it work.

10 Best AI Tools for Customer Service in 2026

November 5, 2023

What are generative AI tools for customer service? Find out how AI can be used, examples, and 10 tools to improve your customer support.

Customer Retention Automation: Reducing Churn with AI

October 26, 2023

Customer retention automation helps catch churn signals before it's too late. Learn how to use AI and workflows to keep customers engaged and renewing.

Knowledge Base Automation for Self-Service Support

October 23, 2023

Knowledge base automation uses AI to keep content fresh, surface the right answers, and reduce tickets — without manual upkeep. Here's how.

Service Desk Automation: Streamline Your IT Support

October 23, 2023

Service desk automation can save mid-sized teams over $1M a year. These 5 practical ideas help you start with the highest-impact workflows first.

Automated Chatbots: Benefits, Use Cases + How to Choose One

October 23, 2023

An automated chatbot handles the repetitive questions so your agents don't have to. See the benefits, top use cases, and how to pick the right one.

CX Automation Platform: How to Choose One in 2026

October 23, 2023

A CX automation platform unifies AI, workflows, and channels into one system. Learn what to look for and how to evaluate the best fit for your team.