What is a call center?
Find out how call centers work, how technology helps them operate efficiently, and how they contribute to customer service and the customer experience.
Find out how call centers work, how technology helps them operate efficiently, and how they contribute to customer service and the customer experience.
Growth 2 min read
Customer lifetime value (CLV, or CLTV) represents the total estimated amount a customer spends on your company in a lifetime.
Growth 3 min read
A marketing campaign is a well-planned and executed strategy to increase brand recognition, engagement, sales, and/or customer loyalty.
Growth 2 min read
A marketing funnel is a model that visualizes the path customers take from becoming aware of a product or service to purchasing it.
Growth 1 min read
Workforce engagement management (WEM) refers to the technology used to increase engagement among its customer service employees.
Growth 2 min read
Interactive Voice Response (IVR) deflection is the technique of using IVR tools to reroute customers to different channels, allowing for a multichannel experience based on customer preferences.