Product & Design 5 min read
You are not in the bridge-building business
Bad product decisions come with the label “just this once, just for that customer.” Building one-off workarounds or features for…
Product & Design 5 min read
Bad product decisions come with the label “just this once, just for that customer.” Building one-off workarounds or features for…
Customer Engagement 7 min read
Peter Drucker once said the only purpose of a business is to make and keep a customer. For the past…
Customer Engagement 7 min read
Churn is one of the most important metrics tracked by today’s startups. But also one of the most misunderstood. We’re…
Customer Service 5 min read
Much has already been said about the importance of getting users, and about converting and retaining them. However, most of…