Sales 2 min watch
3 career tips for SDRs who want to become AEs
For many SDRs, the natural next step in their sales career is to move into an Account Executive role. But bridging the gap from SDR to AE isn’t always straightforward.
Sales 2 min watch
For many SDRs, the natural next step in their sales career is to move into an Account Executive role. But bridging the gap from SDR to AE isn’t always straightforward.
Scale by Intercom 20 min listen
Over the course of her 20-year career in marketing, Heather Zynczak knows a thing or two about what makes a successful CMO, and what doesn’t. She joined the Scale podcast series to tell all.
Scale by Intercom 20 min listen
Atlassian grew into a $20 billion dollar company without a formal sales team. So how did they do it? We sat down with Jay Simons, President of Atlassian, to get an inside look at their unique high-velocity, low touch sales model and whether it’s right (or wrong) for your business.
Scale by Intercom 20 min listen
Customer centric marketing: what is it and what does it even mean to be customer-centric in 2019? We sat down with Leela Srinivasan, CMO at SurveyMonkey, to find out how to build a customer centric business in the 21st century.
Engineering 19 min watch
To move quickly towards a mission, the core attributes of product teams – strategy, design and engineering – need to be well aligned. But how do you achieve that alignment and what happens when you don’t?
Customer Engagement 29 min listen
If your product is to survive and your business is to grow, improving your user onboarding must always be top of mind.
Engineering 8 min watch
Product Engineer Serena Fritsch discusses the easy mistakes you can make when building product and why doing it well requires a deep empathy for your users.
Customer Engagement 28 min listen
HubSpot’s VP of Marketing and Growth, Kieran Flanagan, shares his thoughts on growth, from how to determine when product-led growth is right for your company to measuring growth with your north star metric and product-channel fit.
Sales 2 min watch
Industry expert Sujan Patel joins us to discuss how chatbots can accelerate all stages of the sales cycle and why they’re poised to fuel the next wave of business growth.