Scale by Intercom 28 min listen
How Sprout Social increased retention with customer-centric marketing
Tara Robertson tells John Collins how Sprout Social built an empathetic, data-driven customer journey to ensure customer retention.
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Scale by Intercom 28 min listen
Tara Robertson tells John Collins how Sprout Social built an empathetic, data-driven customer journey to ensure customer retention.
Scale by Intercom 20 min listen
On this episode of Scale, Anthony Kennada discusses whether you should create a category or enter a crowded marketplace with a disruptor product.
Scale by Intercom 30 min listen
We can’t seem to get enough of CX — every year, there’s a growing list of articles, conferences, and best practices on the subject. So, how come so many companies still get it wrong? CX expert Annette Franz joins Intercom’s Bobby Stapleton to discuss.
Customer Engagement 26 min listen
For years, businesses have structured their marketing and sales strategies around the funnel. But as we devise better ways to engage with our customers, maybe it’s time we evolve our metaphors, too.
Sales 39 min listen
When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott.
Scale by Intercom 30 min listen
Worried about customers leaking out? Learn how a remarkable customer experience can be your best marketing and sales strategy.
Scale by Intercom 30 min listen
In this disinformation age, troll farms, fake news, and hate speech run amok – and the truth is harder and harder to spot. Can content moderation help us protect online communities from its consequences?
Scale by Intercom 27 min listen
As more and more data gets stored in the cloud, proving that you can protect your customers’ data is not just a nice-to-have – it’s essential.
Scale by Intercom 40 min listen
360Learning’s Director of Content Joei Chan chats to Dee Reddy about the making of Onboarding Joei, how to work unexpected new formats into your content marketing strategy, and how to balance creativity with lead generation.